Sports store uses 'microclimate pod' to simulate extreme Snowdon weather

A sports store is using a 'microclimate pod' to simulate the extreme weather conditions of Snowdon - so walkers can try out the latest hiking gear before they face the 3,560ft peak.

The booth mimics the temperature, sounds and even the smells of Wales' tallest mountain allowing shoppers to experience the harsh conditions ahead of their trek.

Rather than attempt the soaring peak unprepared, shoppers can put footwear, trousers and backpacks to the test to see if they meet their needs.

Barclaycard partnered with sports retailer Decathlon to recreate the microclimate experience for prospective adventurers visiting the Surrey Quays store.

The booth mimics the temperature, sounds and even the smells of Wales' tallest mountain (SWNS)

The pod, which also features a backdrop view of the mountain itself and native plant life, was developed to make 'click & collect' shopping more 'hands on'.

Christian Baggaley, head of operations at Decathlon UK, said: "We have seen a real increase in the number of shoppers opting to use click & collect since 2017 and are constantly looking at ways to make the overall shopping experience better for our customers.

"That's why we are excited to collaborate with Barclaycard on this trial - to further encourage shoppers into our stores so they can experience everything it has to offer."

The pod was launched as research from Barclaycard claimed that £228 million worth of click & collect goods go uncollected from stores every year.

Two shoppers at the Click and Collect point in a Decathlon store in London (SWNS)

Payment Solutions Director Kirsty Morris said: "Click & collect is a win-win for both retailers and consumers.

"Brands have the opportunity to not only increase the number of shoppers through their doors but also to reduce costs and returns, while generating revenue from 'click & collectors' purchasing additional items in-store.

"Enhancing the click & collect experience is a potentially lucrative way for retailers to ward off the unprecedented challenges of the high street and bridge the gap between online and in-store shopping."

The microclimate experience is available for click & collect shoppers to try out at the Decathlon Surrey Quays store between 20th and 23rd August.