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The Guardian - UK
The Guardian - UK
Business
Roy Greenslade

South Korea ads down 50%

Just to put the advertising slump in Britain and the States in perspective, note this: ad revenues in South Korea fell by 50% in the first two months of this year, with TV, radio, newspapers and magazines all suffering significant declines. According to Nielsen, ad expenditure in print media fell from £272m in January and February compared to £105m in the first two months of 2008. (Via WARC)

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