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Reuters
Reuters
Entertainment
Jill Serjeant

Sotheby's changes beat with first hip-hop auction

The signed plastic crown worn by rapper Notorious B.I.G. for the photoshoot titled 'Notorious B.I.G as the K.O.N.Y' by Barron Claiborne is pictured in this handout photo supplied by Sotheby's, ahead of a September 15 auction dedicated entirely to hip-hop culture in New York. Sotheby's/Handout via REUTERS

It started out as just a plastic prop from a party shop but the gold colored crown that rapper Notorious B.I.G wore on the last photo shoot before his death could fetch hundreds of thousands of dollars at an auction dedicated to hip-hop culture.

After highlighting sneakers and handbags in recent years, Sotheby's in New York is branching out again for the September auction, which will feature some 120 lots representing hip-hop artifacts, jewelry, fashion and fine art.

Rapper Notorious B.I.G. is seen in this 1997 photo titled 'Notorious B.I.G as the K.O.N.Y' by Barron Claiborne. The plastic crown worn by rapper Notorious B.I.G. for this 1997 photoshoot is coming up for auction at Sotheby's in New York on September 15 as part of the first auction dedicated entirely to hip-hop culture. Courtesy of Barron Claiborne/Sotheby's/Handout via REUTERS

It is the first auction staged by an international house anywhere devoted entirely to hip-hop, and will trace the impact of the musical genre from the late 1970s through to the mid-1990s, Sotheby's said on Tuesday.

Notorious B.I.G.'s signed crown, worn in the 1997 "King of New York" photograph and offered on sale for the first time, could fetch $200,000 - $300,000 at the Sept. 15 auction.

The New York rapper, also known as Biggie Smalls, was shot dead in Los Angeles at the age of 24 three days after the photo shoot as part of a feud between east and west coast rappers that also took the life of Tupac Shakur, 23, in 1996. Both crimes are unsolved.

A message from rapper Tupac Shakur is pictured in a school yearbook in this handout photo supplied by Sotheby's, ahead of a September 15 auction dedicated entirely to hip-hop culture in New York. Sotheby's/Handout via REUTERS

"I expect that the crown could sell for a lot more because it's so recognizable," Cassandra Hatton, the senior Sotheby's specialist in the books and manuscripts department who put the auction together, told Reuters.

"Anybody who lived through the '90s knows Biggie's crown. It's been on T-shirts, it's been on the covers of magazines, it's so iconic," she said.

Hatton said the plastic crown, which comes direct from photographer Barron Claiborne, is signed by both men and comes with a large print of the K.O.N.Y. photograph.

Letters written by rapper Tupac Shakur in high school are pictured in this handout photo supplied by Sotheby's, ahead of a September 15 auction dedicated entirely to hip-hop culture in New York. Sotheby's/Handout via REUTERS

Another major item is a series of 22 love letters written by a 16-year-old Shakur to his high school sweetheart Kathy Loy between 1987-1988. They are expected to fetch $60,000 -$80,000.

Hatton said the decision by Sotheby's to devote an entire auction to hip-hop reflects its impact over 40 years on fashion, design, art and pop culture.

It follows the 270-year-old auction house's recent forays into collectible sneakers, space memorabilia, pop music lyrics and designer handbags.

A scanned page from a school yearbook that includes a photo of rapper Tupac Shakur and Jada Pinkett is pictured in this handout image supplied by Sotheby's, ahead of a September 15 auction dedicated entirely to hip-hop culture in New York. Sotheby's/Handout via REUTERS

"This isn't that jarring of a departure from what Sotheby's normally does," Hatton said.

(Reporting by Jill Serjeant; Editing by Tom Brown)

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