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The Guardian - UK
The Guardian - UK
Technology
Greg Howson

Sony have busy day

Presumably deciding that pink is the new black Sony have announced a pink PSP. And, in an obvious marketing tie-in, the singer Pink is involved, with videos and music included on a - you've guessed it - pink UMD. Due to launch on the 27 th October, the 170 quid bundle includes all the usual PSP accessories although no games. Could it be the lack of "female friendly" games on the PSP, or do Sony imagine that movies and music will be the attraction. Either way, I predict more success for the pink PS2 than the PSP.

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