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The Guardian - UK
The Guardian - UK
Technology
Jack Schofield

Sony buys Vegas

IDG News reports that "Sonic Foundry has agreed to sell its desktop audio and music production product family to Sony Pictures Digital for $18 million in cash and the assumption of certain liabilities and obligations, the companies announced Friday."

Comment: I hope I'm wrong, but this looks like a terrible waste. In Vegas+DVD and Sound Forge, Sonic Foundry had two of the best multimedia editing apps on the market. However, being a very small company, it was never able to compete with the massive marketing and PR budgets deployed by the likes of Apple and Adobe. Sony was the obvious buyer, since its Screenblast programs are based on Sonic Foundry technology, but Sony doesn't seem to have much of a clue about software (apart from PlayStation games). It might have been better for users if Microsoft had bought the products and done its usual trick of knocking out $499 software at $99 and selling millions of copies. For Sony, software is just a way to spice up hardware, so I can't see Sony doing that.

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