- Billy McFarland, convicted of fraud for the original Fyre Festival, has sold the brand rights for the event on Ebay for just $245,300.
- An undisclosed buyer acquired the intellectual property, brand trademarks, and all social media assets pertaining to Fyre Festival after a week-long auction.
- McFarland expressed disappointment during a livestream as the bidding reached $240,000, commenting, 'Damn. This sucks, it's so low.'
- The sale follows the indefinite postponement of Fyre Festival 2 earlier this year, with ticket-holders informed they had been issued refunds.
- McFarland, who served four years for his fraud conviction, still owes $26 million in restitution from the original disastrous event.
IN FULL
Billy McFarland sells Fyre Festival brand for just $245K on eBay
