Snoop Dogg has been renamed Snoop Lion for his debut reggae album.
As reported in March, Snoop's 12th studio album sees the 40-year-old hip-hop star trading guns and blunts for dreads and blunts. Snoop will sing his way through most of Reincarnated, which is due later this year on Vice Records.
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"Sendin the positive vibes all around!!! jahh!!! rastafari!!!" the newly christened Snoop Lion declared on Twitter. With that Rastafarian tweet came a link to La La La, his new single, along with a lo-fi video. The song is completely, unabashedly reggae, with loping bass line and cooed chorus, and guest vocals by Jovi Rockwell. According to his SoundCloud page, Snoop Lion is based in Kingston, Jamaica.
Snoop's last album, 2011's Doggumentary, featured Gorillaz, R Kelly, Willie Nelson and Kanye West. It debuted at No 44 in the UK.
