Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Daily Mirror
Daily Mirror
Business
Melisha Kaur

Smirnoff now does a Raspberry Crush vodka flavour and it hits UK stores today

The very dreary weather continues in the UK, but a heatwave is reportedly about to sweep the nation soon.

And when the sun finally returns, we've got the perfect drink to crack open and enjoy in the sunshine.

Smirnoff has just launched a brand new Raspberry Crush vodka flavour that's bound to impress your summer guests - and it's available in UK stores from today (July 12).

  • Smirnoff Raspberry Crush Vodka 70cl, £16.49, Drink Supermarket - buy it here now

Wonderfully smooth, the new booze is made with Smirnoff No. 1 Vodka and natural raspberry flavours for a deliciously fruity taste. We think it will make a lovely addition to balmy evenings with loved ones. The brand recommends serving the new booze with lemonade over ice, or using it as a base in easy-to-serve cocktails.

With an ABV of 37.5%, the Smirnoff Raspberry Crush drink will set shoppers back £16.50 per bottle in grocery stores across the UK.

We've had a look online and spotted two drinks retailers already selling it. For £16.49, Drink Supermarket has the new Smirnoff Raspberry Crush Vodka available to pre-order for delivery within one to two days. Meanwhile, Drinks & Co is offering it for £17.89 - but delivery takes slightly longer.

Nick Payman, head of Smirnoff at Diageo, said: “The launch of Smirnoff Raspberry Crush is a big step towards further invigorating the vodka category. Smirnoff, a renowned and trusted brand, is perfectly placed to do this as well as recruit new audiences to vodka. The vibrancy of the new pack and liquid, from its colour to its taste, will provide maximum stand out on shelf and menu appeal for the trade to capitalise on.

“The new launch provides consumers the opportunity to enjoy vodka serves at a wide range of events, from casual, early evening occasions to elevated experiences and get-togethers, and focuses in creating fun, delicious serves.”

Got some parties planned? Smirnoff has revealed a simple recipe that includes its latest vodka flavour. A true crowd-pleaser, why not try your hand at a Smirnoff Raspberry Crush Vodka and Lemonade at your next summer gathering? Here's how to make it:

Smirnoff Raspberry Crush Flavoured Vodka & Lemonade, serves one

Ingredients:

  • 50ml Smirnoff Raspberry Crush Flavoured Vodka (1.9 units)
  • 150ml Lemonade
  • Ice
  • Raspberries for garnish

Method:

  • Pour 50ml Smirnoff Raspberry Crush Flavoured Vodka and 150ml lemonade into a highball glass over ice
  • Garnish with raspberries throughout

Get all the latest shopping and deals sent straight to your inbox. Sign up for the free Mirror Money newsletter here.

Overdone it on the booze while celebrating the Euros last night? You're not alone - here's what you can do to cure your hangover (we can't unsend those embarrassing texts for you, though)

Or you can try reading our top seven foods to eat on a hangover, compiled by a professional nutritionist.

Will you be getting your hands on the new Smirnoff Raspberry Crush Vodka? Let us know your thoughts and plans in the comments box below.

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.