Sky Sports favourite Jeff Stelling has admitted to having botox.
Yes before you get ready to do a Chris Kamara and shout "unbelievable Jeff!" the 65-year-old host of Soccer Saturday says that the hardest thing about his job has been "growing old in public view," and has no concerns about telling everyone he's had a few tweaks.
According to The Sun, the presenter and famous Hartlepool United supporter also confessed to dying his hair, explaining: "Every year, more grey hair, more inches on the waist, less good eyesight.
“You fight it the best way you can — a touch of hair colour, one less beer, contact lenses and perhaps the odd Botox — but it is always going to be a losing contest.”
Dad-of-three Jeff, from Hartlepool, opens up about getting botox in his new autobiography I've Got Mail where he recalls visits to Harley Street in London to get injections in his face.
Paying tribute to his favourite surgeon, Jeff writes: "Dr Milojevic is the best.
“He told me he gave Botox to one of the Made In Chelsea cast"
Jeff, who has been presenting Gillette Soccer Saturday on Sky since 1998, also divulged that he saw another Sky Sports presenter making a hasty exit from the clinic after getting treatments done.
His botox confession was a hot topic on Wednesday's Loose Women when, reacting to the news, guest Peter Andre said: "I think there's nothing wrong with little tweaks here and there.
"I think you can do something so drastic and obvious and it's like woah! If you do subtle things, if you want to, I don't think there's anything wrong with it."
Asked by host Ruth Langsford why he thought some people still had an issue with men having treatments, Peter's wife Emily, who is a doctor, replied: "I think it's OK to do things, as long as it's not putting you at too much risk.
"Botox...they've changed all the legislation now so it has to be prescribed. It is safer than things like fillers than can be administered without prescription.
"If you're male or female, I think if it makes you feel happier and boosts your confidence then why not?"
One unimpressed viewer hit out at Loose Women for focusing on Jeff, tweeting:" Why single out Jeff
Stelling? Loads of guys have been having Botox treatments for years ffs."
