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USA Today Sports Media Group
USA Today Sports Media Group
Sport
Michael Sykes

Simone Biles is leaving Nike for Athleta and that might change gymnastics as we know it

It’s not every day that an athlete leaves Nike — the biggest sportswear and apparel brand in the world.

But this week it lost two big ones. Earlier on Tuesday it was announced that Kobe Bryant’s estate was moving on from the company after nearly two decades of partnering with the brand.

Now, Simone Biles, the best gymnast in the world and the most successful athlete of her generation, is leaving the company, too.

Biles is moving on to Athleta — a women’s activewear brand under the Gap umbrella.

Biles is really about to get into her bag with her new partnership. Let’s talk about what she’s doing, what her goals are and what this might mean moving forward.

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