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Liverpool Echo
Liverpool Echo
World
Jon Robinson

Signature Living hotel dedicated to legendary Everton footballer put up for sale

A four-star hotel in Liverpool city centre, which is dedicated to legendary footballer William Ralph 'Dixie' Dean and has been in administration since August, has been put up for sale.

The Victoria Street property is being marketed by CBRE and remains open. It was first launched in 2019 as part of the Signature Living group.

Described as a 'boutique themed lifestyle hotel', it's based in a grade II-listed building and has 45 bedrooms.

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CBRE said the "business and trading expectations are extremely positive with continued growth since opening with strong forward bookings leading into 2023". The asking price has not been disclosed.

The firm behind the hotel, Signature Eden Limited, entered administration in the summer. Advisory firm Kroll is overseeing the process.

In a CBRE brochure, it said the hotel has "proven to be a strong performer in Liverpool’s boutique and event hotel market".

It also said the hotel "offers significant and exciting asset management opportunities with upside potential around rebranding and operational platform".

The property comprises three interconnected grade II-listed former offices and warehouses which were originally constructed in 1886, 1885 and 1883.

They are four storeys tall and were restored in 2020 and 2021.

CBRE added: "The hotel has surpassed trading expectations by capitalising on group booking packages a distinct USP in the marketplace and appeal for large group bookings, celebrations and events."

Signature Living has been contacted for a comment. CBRE declined to comment.

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