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The Guardian - UK
The Guardian - UK
Business
Monkey

Should Express article have set alarm bells ringing?

There's a fascinating article in the Daily Express health section today about the struggle to wake up early in the morning, which Monkey can certainly empathise with at the start of the Christmas party season. Postman Dave Palmer tells of his problem getting up at 4am or 5am, which - hey presto! - he has solved thanks to the Philips Wake Up Light alarm clock. But what is this at the bottom of the article? "The Philips Wake Up Light costs £99.99 from Boots, Argos and Amazon. For further information contact wakeuplight.philips.co.uk more information." Is this advertorial or just the Express's idea of being very helpful to its readers?

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