
T
urns out that the supermarkets were smart to return the gains they made through the business rate holiday when they did last week.
Imagine how it would have looked if they were still holding the line after Kantar’s report of a 13.9 per cent surge in take-home sales during November – a month of lockdown and angst.
With eating out not an option, people bought in, much to the delight of their grocers’ finance departments.