A set of 'pop-up' food and drink outlets will be opened inside shipping containers placed by the entrance to Ainsdale beach.
The trial scheme is expected to run through the summer and autumn, with hot drinks, cakes and “posh fish and chips” on the menu.
Sefton Council has granted planning permission and is now in final discussions with a North West catering business which could occupy the containers.
The local authority is also pressing ahead with plans for further investment in the beach including creating more car parking options and new toilet facilities.
A similar trial scheme is currently running at Crosby and has seen a pop-up food and drink venue operating from a double decker bus.
Cllr Ian Moncur, Sefton Council’s Cabinet Member for Health and Wellbeing, said: “These temporary trials of new food and drink concessions at Crosby and Ainsdale, are in response to regular feedback from visitors and residents, who feel there are not enough hospitality facilities along our coastline.
“We’ve already been overwhelmed with positive feedback about the local business who are running our trial from Crosby, and hope that we’ll get the same response later this summer when our Ainsdale pop-up begins.
“The trials aim to balance ways that we can meet the needs of people enjoying our coastal spaces with strict environmental factors and community concerns, and we will be closely monitoring all elements and feedback to see how viable more permanent options would be in the future.
“We would ask anyone who wants to tell us what they think about these food and drinks pop-ups to get in touch with us by contacting our Green Sefton service. They can do this by email at greensefton@sefton.gov.uk.”
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