Self-publishing is one of the great cultural success stories of the digital era. But to make the most of this literary revolution, you’ll need to know how the medium and the market work. Find out how to do it all yourself with this comprehensive course.
Through a structured programme of lessons and discussions, you’ll learn how to publish and promote your writing, with feedback provided to help refine your personal publishing strategy.
From choosing a self-publishing service to marketing the finished product, you’ll explore topics including formatting, distribution and pricing, and find out how to build a platform for a successful business. No matter what you write, or who you’re writing for, this intimate masterclass will help you to bring your work to new audiences.
This course is for you if...
- You’re a group of authors who want to retain full editorial control, or a higher percentage of royalties, by publishing your own work
- You’ve completed the draft of a book but are experiencing difficulty getting your manuscript published or securing representation, and would like to better understand your options
- You’re interested in setting yourself up as a group of independent authors and publishers and want to know more about the processes and costs involved
Course content
- How self-publishing works, and how it has changed the book publishing industry
- Professional preparation – from editing your manuscript to sourcing a cover
- How to self-publish ebooks and sell them online, including formatting, pricing and major distribution sites
- How to self-publish in print, using print on demand or small print runs
- How to evaluate self-publishing services – and how to avoid expensive mistakes
- Marketing your self-published book through physical, digital and social media
- Q&A and group discussion
This comprehensive course can be tailored to the needs of your team. Please contact laura.roberts@theguardian.com with the title of this course in the subject line for more details.
