North East furniture chain ScS has announced it is creating 50 new jobs at its head office in Sunderland.
The retailer is creating the roles within its customer experience team in an attempt to improve its relationship with shoppers.
ScS is one of the biggest sofa retailers in the UK, operating 99 stores around the country and employing more than 1,800 members of staff.
Once operational, the team will handle all of customer queries from the point of order, to delivery and aftercare.
David Knight, chief executive at ScS, said: “The creation of a clear, central point of contact for enquiries, aftercare and administration is designed to help us continue to build on our excellent customer experience, and we are delighted to be creating this new team in the North East.”
In March, the retailer revealed that its profits had not risen as much as it had hoped after it tried and failed to buy online rival Sofa.com. Instead Mike Ashley picked up the company through his Sports Direct business.
Underlying operating profit increased to £763,000 but the firm was hit exceptional costs of £352,000 relating to its attempt to buy Sofa.com which saw the figure fall to £411,000.
