I can't believe it's hot butter. Photograph: David Sillitoe
Once again, technology comes to the aid of everyone trying to solve one of life's age-old problems: how to make sure the butter is easy to spread. Here's CNet's story (from Reuters):
A U.K.-based company has launched a portable, temperature-controlled butter dish, ButterWizard, that keeps butter at what it says is the optimal spreadable temperature of 65 degrees Fahrenheit.
It has a built-in fan and a chip that together control the temperature, adjustable for different textures, be it super-soft bread, crusty toast or delicate biscuits. "We were trying to find out what people's frustration with butter was. It's either too hard or too soft," said David Alfille, managing director of East Sussex-based Alfille Innovations Limited.
Just the kind of thing to generate headlines and silly stories (the cheeky scamps at The Register say "Marlon Brando would have loved it"). Me? I love the idea: it's helping my dairy technology fixation continues apace.
