
Samsung Electronics has maintained its position as the top player in the global soundbar market for ten consecutive years, from 2014 to 2023, as per the annual report by FutureSource Consulting. The latest data, unveiled on February 28, underscores Samsung's consistent market dominance, boasting a 20.3% market share and contributing 18.8% to the industry's sales volume in 2023.
Over the years, Samsung has set new standards for home entertainment systems, with its soundbars earning a reputation for exceptional sound quality and innovative features. Key technologies like Q-Symphony and SpaceFit Sound have redefined the audio experience, delivering users a deeply immersive soundscape tailored to their listening environments.
This commitment to excellence has garnered recognition from industry experts and reviewers. The HW-Q990C soundbar was honored with the 'Best Soundbar' title by T3 for its immersive audio and outstanding object-based sonics. HomeTheaterReview also awarded the soundbar with an 'Editor's Choice' accolade, praising its excellent sound quality across various content types.
In 2024, Samsung continues to push boundaries with its soundbar lineup, introducing advanced AI audio features and connectivity options to captivate consumers and home theater enthusiasts.
The flagship Q-series soundbar, HW-Q990D, stands out with its impressive 11.1.4-channel surround sound and enhanced Q-Symphony feature. Powered by AI, the device optimizes voice channels for clear dialogues and immersive sound across all speakers. With SpaceFit Sound Pro for personalized audio calibration and HDMI 2.1 and 4K/120Hz passthrough for modern connectivity needs, the soundbar ensures an immersive experience in any space.
Cheolgi Kim, EVP of Visual Display Business at Samsung Electronics, expressed excitement about being recognized as the market leader in soundbars once again. He emphasized Samsung's commitment to pushing the boundaries of home entertainment with superior sound quality and advanced connectivity features, leveraging AI-based sound technology to enhance the consumer experience and solidify Samsung's global market position.
For more information, visit Samsung's official website.