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The Guardian - UK
The Guardian - UK
Business
Roy Greenslade

Sales fall slows at US daily newspapers

The decline in newspaper sales in the United States has slowed almost to a stop, according to the latest set of statistics produced by the Alliance for Audited Media (AAM, formerly the Audit Bureau of Circulations).

In the 12 months from March 2012 to March 2013, the overall daily circulation of US newspapers fell by 0.7% while Sunday circulation was down 1.4% on average.

One notable feature: by adding together print and digital sales, the New York Times (with a total of 1,865,318, up 17.6% on the same period the year before) overtook USA Today (1,674,306, down 7.9%).

But the Wall Street Journal remained the leading title with 2,378,827 print plus digital sales, a year-on-year rise of 12.3%.

In purely print terms, the New York Times, with an average daily sale of 731,395, was in third place. Its Sunday issue, however, maintained its vast lead by selling 1,254,506 copies of each issue.

Sources: Poynter/AAM

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