It was the must-play game of 2016, and now Pokemon Go fans will be happy to hear that a similar game has been launched - by Sainsbury’s (unexpected, we know).
The British supermarket has launched its own augmented reality app called ‘April’s Easter Adventure’.
The app tasks shoppers with tracking down an Easter Bunny called April, as well as a lamb, chick, deer, fox and duck, who are hiding around the supermarket (albeit in augmented reality).
Shoppers will be given in-app clues as they walk around the store, revealing where the animals are hidden.
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A Sainsbury’s spokesperson said: “We’re always on the lookout for new and exciting ways to innovate and reward our customers.
“This interactive app is a first for Sainsbury’s and is the perfect way to keep the kids entertained during the Easter break whilst parents tick off their weekly shop.
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“We’re excited to see families get involved as they search the stores looking for April and her friends this Easter.”
Once you’ve left the supermarket, panic not - the fun continues. Each animal has its own min-game within the app, which can be played anywhere!
The app is free and available on both iOS and Android devices.
