Russell Martin says he understands supporters' frustrations after sporting director Kevin Thelwell was confronted by an angry fan following Rangers' 2-1 loss to Sturm Graz on Thursday evening.
Videos of the incident surfaced on social media, to which head coach Martin has now responded.
Speaking to Sky Sports, he said: "I think everything is just heightened, not just here, not just in football, but in the UK in particular at the moment.
"I understand frustration. Like I've said before in many interviews, no one is more frustrated than I am at the sort of lack of consistency we've had in terms of results. But I feel like we're getting somewhere, and you can't build something really quickly, especially when there's been so much change.
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"These people, Patrick, Kevin, the owners, myself, they really care about building something here, and have a really clear plan. And to be judged on it so early on, for everyone, is probably frustrating and difficult.
"But we also have to accept that people are unhappy. But I think there are ways to air that and view that, and I just don't think it should ever become personal. But it is what it is. For me, it was only about, we just wanted to get back to the hotel and recover. The team recovery took us about an hour later, and the guys got to bed about an hour later.
"So that's my only concern. It's not about that. It's about getting the players ready to win, recovering properly, and we just have to win football matches to calm that down."
Max Aarons admitted after the defeat in Graz that the mood from the stands is affecting the Rangers players.
"I think if Max is saying that, then he's probably found that himself," said Martin.
"I think it's the first time in his career he's had to deal with that level of intensity and scrutiny.
"But it's something you have to deal with when you come here. And you can really see it as a privilege, or you can see it as a bit of a threat and a problem. So we have to help people come through that if it is problematic."
