Rockpool Investments has made a growth funding investment into Manchester-based digital agency mmadigital.
The move has been given the green light by the Financial Conduct Authority and will provide the company with additional capital to support its expansion plans.
It will enable the business to expand its technology and product offering organically and through strategic acquisitions as well as to enter new markets.
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mmadigital, a legal lead generation specialist, uses proprietary technology to both source and qualify leads for its clients.
For Rockpool, the investment marks it first venture into the legal tech services sector.
Other companies in its portfolio include Rooftop Cinema Club, Tin Roof Media, Wearwell and Cotswold Collections.
Guy Ellis, partner at Rockpool, said: "mmadigital has a strong track record of growth combining organic and strategic expansion and we see massive potential in what this market-leading platform can do in the lead generation sector.
"Dez and his leadership team have a clear vision and strategy to underpin the future growth of the business and our investment will provide the knowledge, support and infrastructure to help them scale up fast."
Dez Derry, mmadigital’s CEO and founder, added: "This is an important milestone as we look to expand our services in the coming months and actively seek acquisition opportunities.
"From our initial meetings with Rockpool, it was clear they offered a personalised approach and took the time to understand the business and the dynamics of our management team.
"Rockpool brings a great deal of experience to the table and we look forward to working with them as we continue to expand."
mmadigital was advised by Frazer Hall, Knights plc and Crowe UK. Rockpool was advised by Taylor Wessing LLP, HMT, CIL, onefourzero, Catalysis Advisory and Claritas Tax.
