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The Guardian - UK
The Guardian - UK
Business

Rising Star 2014: Lyndon Hughes

Name: Lyndon Hughes
Business: D2NA
Job title: Sales manager
Website: www.d2na.com

Here are seven reasons Lyndon Hughes is a rising star:

1) Lyndon made us 85% more efficient when servicing clients. He amended our support contract policies, freeing up resources to better serve existing clients and improve profitability.

2) Lyndon changed his entire thinking to work here. Ours is a technical office but Lyndon didn’t share this background. He sought mentors and gained technical qualifications to help him offer the informed advice that is best practice.

3) Lyndon is shortlisted for the 2014 Future Finest Contribution to Business Award. The panel looks for individuals who go above and beyond and are leaders of the future.

4) 65% of business is now referred by clients (previously 28%). Lyndon created a system for feedback that generates leads and fuels continuous improvement. He brings these insights to the boardroom, which shapes D2NA’s direction.

5) Always thinking beyond the sale, Lyndon realised errors arose when handing over from pre-sales to delivery, meaning missed deadlines. To fix this, he used PRINCE2 (Projects In a Controlled Environment) methodologies to improve our handover process.

6) Lyndon identified the need to restructure our sales team. He hired an account manager then created a training programme to coach her to succeed.

7) Lyndon invests time into leading business networking groups – he helped generate £75,000 of business by coaching group members to succeed.

Nominated by Graham Doyle, managing director of D2NA

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