Yowza. For those who haven't seen the advertising spots for the forthcoming Reservoir Dogs campaign, prepare to scrape your jaws off the floor. The series of short films feature two cute kids in (what initially appear to be) "kid" situations graphically discussing ... things. Sorry to be vague, but they are quite unnerving.
These ads, designed to get right up the noses of more conservative elements, are certain to cause the controversy publishers EIDOS are hoping will boost the sales of the console game. I can only assume that they're trying to be the new Take 2 now that the publisher's stock is plummeting.
Reservoir Dogs was always going to be scrutinised, and now the attempts by some in the industry to brush it under the carpet for fear that it would shed bad light on the public perception of computer games are truly wasted efforts.
One final point - I thought it was illegal for child actors to perform actions/say lines that would give broadcast output an 18+ rating, which is why satirical genius Chris Morris got into so much trouble for scenes in his cult comedy series Jam. I assume the same doesn't apply to Internet campaigns? Any insight welcomed.
