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The Guardian - UK
The Guardian - UK
Technology
Jack Schofield

Report from the ETech Attention Zone

Usually I would have spent last week at ETech, O'Reilly's Emerging Technology Conference in San Diego. I didn't go, mainly because its theme was attention. Interesting, but I couldn't see there being enough to write about, at least for a less specialised audience like The Guardian's. (I wrote a column about attention last month, A sharp increase in the value of paying attention, and have blogged about it a couple of times, with little or no response.)

Microsoft's Ray Ozzie briefly lit up the blogosphere with his Web clipboard, but apart from that, it's still hard to see that I missed much.

At ZD Net, Phil Windley has an ETech 2006 wrap-up where he says: "The conference didn't have it's usual hacker flavor this year, at least for me, and I missed that. ... Part of that might have to do with the theme. Attention's an interesting topic, but I don't know there's a lot of the traditional hacker types that are paying attention, so to speak." Yeah. it's not just me....

The Yahoo Search blog also has a brief report, Achtung Maybe: Report from the ETech Attention Zone, which I mention because I nicked the headline. Other press coverage is here.

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