Unlike their national counterparts, who get a monthly circulation bulletin, regional newspaper journalists have to wait six months to find out how their sales are doing.
We've picked out highlights - or is that lowlights? - from today's ABC figures, focusing on some of the juggernauts of the industry. Even in the unlimited world of the internet we have to pick and choose.
But Organ Grinder wants to give everyone a voice, whatever their circulation. If you work for a local minnow that we've ignored, now is your chance to flag up your performance - good or bad - in front of the rest of the world... well, a few other newspaper obsessives, at any rate.
Or maybe you can explain why this set of regional ABC figures is so depressing.
