An online guide to help businesses attract more customers this Christmas is available to download for free.
Produced by Reach plc, publisher of this website and dozens more news sites across the UK, the guide provides the know-how businesses need to showcase what they’re offering this festive season.
It reveals the key dates to take advantage of and the consumer behaviours that are likely to drive spending this year. There's also advice on how to plan the perfect Christmas marketing campaign.
The guide is part of Reach's pledge to support businesses throughout the Christmas period with a range of free resources and discounted packages which comprise digital, social and print advertising.
Nick Copson, commercial marketing director for Reach Regionals, said: "Last Christmas was a quiet affair for many in the UK, but things are shaping up differently this year, and both consumers and businesses are looking forward to what should be a Christmas to remember.
"Our audience metrics tell us that two in three people are feeling positive about the upcoming festive period, which means they'll be gifting, partying and spending like it’s Christmas 2019 all over again.
"We want to ensure businesses can capitalise as the good times return and we believe that the advice in our free online guide, coupled with our discounted advertising packages, will drive enquiries and deliver customers this Christmas."
Businesses can download the guide and discover more about the discounted advertising offers by clicking here.
