Rangers have named James Bisgrove as the club's new director of commercial and marketing.
Bisgrove joins Rangers from TEAM Marketing AG, who provide the marketing for the Champions League and Europa League.
But now Bisgrove will lead up the commercial and marketing side of Rangers and admits he'll looking forward to joining an 'iconic' brand when he starts his new job in June.
Speaking about the appointment, he said: ‘’It’s an exciting time to be joining Rangers. I look forward to using my commercial and broader marketing experience from UEFA Champions League, UEFA Europa League and other global properties to help enhance the clubs commercial proposition.
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“Rangers has an iconic brand which can further thrive domestically, and, importantly, across key international markets.”
Bisgrove has also held similar roles at UEFA, Emirates and Betfair and Rangers managing director Stewart Robertson was full of praise.
He added: “We look forward to welcoming James to the team as our new director of commercial and marketing.
“He has a wealth of experience in building and maintaining commercial partnerships within football, which will help us to maximise revenues next season and beyond."
