Get all your news in one place.
100’s of premium titles.
One app.
Start reading
USA Today Sports Media Group
USA Today Sports Media Group
Sport
Charles Curtis

Rams exec Kevin Demoff had a funny response to all the logo backlash

What do you do when your NFL franchise spent what was probably A LOT of money on a re-brand of the logo and uniforms and Twitter spent a few days ridiculing it when the design leaked?

If you’re Los Angeles Rams chief operating officer Kevin Demoff, you kill ’em with humor.

On Sunday, NFL fans roasted the Rams’ new logo that leaked (yep, it’s already among the league’s worst, according to me). In the lead-up to that moment, Demoff had been responding to fans worried about what the result of the re-brand would be. And when it all hit this week? Here’s his response:

That’s a good point! Demoff is very good at Twitter, mostly at using GIFs. Here are some of his replies to fans wanting the new logo revealed before Sunday:

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.