Greg blogged about Nintendo's event at the Science Museum last week. Turns out, they've started some kind of trend. Just a few days later, Sony involved itself in what can only be described as a 'video art experience' at the V&A of all places. The charmingly named Pixelsumo.com has some details and images here. The site explains:
"Jason Bruges Studio created a chandelier with 50 small TFT screens hanging from it. They created video content for a PSP, which was then broken up via a grid on to each of the small screens. The PSP video was then fed into a computer, where Isadora software was used to split the signal into components, through multiple outputs and up to the chandelier."
Riiiight. It must be great fun working in SCEE's marketing department - "shall we buy an ad in FHM or commission a piece of installation art for a small event at an upmarket London tourist attraction?"
Okay Microsoft, it's your turn for some high-brow promotional fun. Natural History museum here we come.