Profits only up 40%? What are you playing at?

It's not all plain sailing when you run a ridiculously successful internet business that some say has a stranglehold on the global search advertising market. At least that is what Google found when its share price tumbled after failing to impress analysts with its latest results. All Google managed was a 13% surge in fourth quarter profits, total year-on-year profits up 40% to $4.2bn and the number of "paid clicks" on advertisements up 30% year-on-year. How rubbish is that?