Primark's lack of online shopping has bothered bargain hunters for years, but that could be set to change according to the high street chain's chief executive.
Paul Marchant is reported to have told analysts that the 'click-and-collect' service could be 'on the horizon' and could possibly be live by next year, according to The Sun .
In a report by Davy - an Irish financial service - it said: "Even when rolled out, a click-and-collect offering will only drive an incremental benefit for Primark.”
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Davy added: “Of the top 20 retailers, which hold 70% of the UK market, Primark is the only one with no online presence, yet it has achieved the largest market share gains over the last decade."
The Financial Times also reported that the service was 'a year or so away.' It might also only be trialled in certain regions.
Take a look inside the world's biggest Primark which opened in Birmingham this month
Inside the famous pink sweet shop that's been serving the valleys since the 1940s
The exciting news for shoppers comes soon after Primark opened it's world's biggest store in Birmingham which features a Disney-themed cafe and a barbers shop.
