Primark shoppers were all saying the same thing after spotting its £6 "sweet" summer pyjama sets online.
The high street giant often has queues of eager shoppers lining up outside its stores as it famously doesn't have an online shop where customers can purchase items from.
The budget-friendly retailer makes sure fans are kept up to date on its new stock and product launches via social media.
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Primark has built a loyal fan base through its various social channels, with its main Instagram page boasting a staggering 8.8million followers.
And a recent Instagram post caused a stir online.
Primark shared a photo of its summer pyjama sets and wrote: "Sweet summer sets PJ prices from £6/€7".
The pyjamas proved popular on the hit social media platform, racking up more than 40,000 likes.
Shoppers were all left saying the same thing and took to the comments section to share their thoughts.
Kim said: "I'm going to wear the lemon one out."
Elizabeth shared a string of shocked face emojis and said: "These are pjs?"
Henna said: "Forget bed [I'm] wearing these out."
Catherine commented: "Love these."
Debby said: "Nice enough for day wear."
Angelina said: "I would wear the green one out out."
Georgia added: "Pjs? Only? These are for out!"
