Primark will trial a online shopping 'click and collect' service much to the delight of their fans.
The high street retailer often sells out of must-have stock almost immediately.
But allowing shoppers to reserve goods ahead of time could bring mad trolly dashes to a screeching halt.
The fast fashion favourite has revealed it will allow customers to pre-order and collect their order to beat the queues.
You can now get a wedding dress for just £5 - and it's gorgeous
According to Davy the company’s chief executive Paul Marchant spoke out about the click and collect service earlier this month and told a group of analysts that Primark was looking into launching the service.
Davy reports that click and collect is “on the horizon.”
It added that “even when rolled out, a click-and-collect offering will only drive an incremental benefit for Primark.”
