Primark launched 'parenthood' maternity range - and people are praising it

By Sophie Buchan

Primark have launched a new maternity range - and whilst some shoppers have said it's taking it "too far", other have praised them for being inclusive.

The new 'parenthood' collection is said to be designed to work throughout pregnancy to birth and beyond with comfy fits, soft fabrics and flattering cuts made specifically to help the new parents adjust to life.

Writing on their website about their new range - including their lingerie and nightwear, the chain wrote: "Over half of our Parenthood collection has been created as part of our Primark Cares initiative. From bump-friendly jeans to performance wear, we’re committed to offering more environmentally friendly options at the same great prices you know and love.

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"Getting a good night’s sleep can be a struggle pre and post pregnancy but our snug yet stylish pyjama sets and separates can help you drift off into a slumber. Our pyjama jogging bottoms feature ruched waists that’ll grow as you do too.

"We all know that what you’re wearing underneath is paramount to how you feel on the outside, so make sure your lingerie collection is refreshed for pregnancy and beyond. Our over and under bump briefs are made from super soft fabric and are seam free for maximum comfort. We’ve also got bras with wrap over detailing and nursing clips for all of your needs."

Taking to Instagram to announce the news, Primark wrote: "Introducing our latest parenthood collection. A maternity capsule wardrobe will make life easy and our range, all in timeless neutral tones, will be the foundation of your new wardrobe as the weather gets colder."

People have praised Primark's 'parenthood' range. (Primark/Instagram)

Replying to their post, fans flooded the comments with praise with one replying that "Primark always has our backs."

Someone else replied: "Great idea Primark. Something to suit everyone."

Another added: "OMG you guys are killing it" whilst a fourth said: "I’ve never seen a maternity range in Primark and I keep looking because I am too pregnant to fit in my clothes" says another excited shopper.

The shirt shown in the picture above costs £11 whilst the jeans cost £17.

Other items featuring in their parenthood range include a t-shirt for £5, Maternity Under Bump Jeans for £13, Maternity Dungarees for £17 and a Maternity PJ Set for only £12.

Primark's parenthood range is available in the following stores:

  • Gran Via Madrid
  • Oxford Street East
  • Oxford Street West
  • Creteil Paris
  • Birmingham High Street Rlocation
  • Manchester
  • Damrak Amsterdam
  • Arese Milan
  • Liverpool
  • Alexanderplatz Berlin
  • Mary Street
  • Val D'Europe Paris
  • Lakeside
  • Stratford City
  • Boston, Downtown Crossing
  • O'Parinor Paris
  • Bristol
  • Cardiff (Relocation)
  • II Gigli Florence
  • Grand Littoral Marseilles
  • Toulouse
  • Vienna SCS
  • Munich PEP
  • Meadowhall
  • Blanchardstown
  • Liffey Valley
  • Adige Verona
  • O'Connell Street
  • Newcastle Metro Gateshead
  • Lille
  • Cologne Neumarkt
  • Newcastle
  • Nottingham
  • Glasgow Argyle Street
  • Merry Hill
  • Den Haag
  • Billstedt Hamburg
  • Braehead
  • Antwerp Meir
  • Bluewater
  • Dresden
  • Leeds Trinity
  • Mediacite Liege
  • Westfield London - White City
  • Hannover
  • Southampton
  • Zoom Berlin
  • Eindhoven
  • Edinburgh
  • Charleroi Rive Gauche
  • Granada Nevada S.C.
  • Toison d'Or Dijon
  • Zuidplein Rotterdam
  • Dundrum
  • Utrecht
  • Wood Green
  • Fosse Park Leicester
  • Kingston
  • Seiersberg Graz
  • Le Havre Les Docks
  • Swords
  • Leicester
  • Stockport
  • Palma FAN Mallorca S.C.
  • Milton Keynes Centre
  • Reading Broad Street
  • Middlesborough
  • Burlington, Massachusetts
  • Plenilunio Relocation
  • Torre Sevilla
  • Fuengirola Parque Miramar
  • Larios (Malaga)
  • Colombo
  • G3 Vienna
  • Valencia Ruzafa
  • Kings Plaza Brooklyn, New York
  • Metz Muse
  • Toulon
  • Evry 2 Paris

You can see their full range and their costs here.


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