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Belfast Live
Belfast Live
Entertainment
Nadia Breen

Primark launch new maternity range also designed for post-pregnancy

Primark has launched a new 'parenthood collection' in stores.

The retailer said the new line has also been designed for wearing post-pregnancy.

Announcing the new collection on Instagram, Primark said: "Introducing our latest parenthood collection.

"A maternity capsule wardrobe will make life easy and our range, all in timeless neutral tones, will be the foundation of your new wardrobe as the weather gets colder."

The shirt pictured is priced at £11 and the jeans at £17.

One shopper commented: "GREAT IDEA PRIMARK SOMETHING TO SUIT EVERYONE."

Another added: "OMG you guys are killing it," while a third said: "Primark always has our backs."

Other shoppers complained about the fact that the new items of clothing were named a 'parenthood range'.

A Primark spokesperson told Manchester Evening News the reason for this: We believe that maternity wear shouldn’t be designed to feel temporary.

"The new collection not only caters to expectant parents but has been carefully and considerately designed for wear post-pregnancy, so everyone can look and feel amazing at affordable prices.

"With more than half of all the Parenthood collection being essential items, featuring pieces such as lightweight layers, it’s been designed to be re-worn and re-styled again and again.”

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