Primark has confirmed the correct way to pronounce its name after years of debate.
The high street retailer, which operates a huge store in Liverpool city centre, has always been a hit with shoppers and regularly sees large queues form outside stores.
Fans across Merseyside often pronounce the store’s name differently - but now Primark has put an end to the debate once and for all.
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In a post to the one million members of the Family Lowdown Tips & Ideas Facebook group , one customer blew the issue wide open, reports the Mirror .
They asked: "How do you pronounce Primark? (The clothes store). I thought everyone said it the same until yesterday when I heard someone call it Pr-E-Mark, I say Pr-I-Mark. Which is right?".
Many people flooded the comments to argue it was 'Pr-eye-mark', but not everyone agreed.
Beneath the post, one person wrote: "Pree-mark because we enjoy messing perfectly pronounceable words up in Northern Ireland."
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It appeared location was a factor in the argument, as someone from South Wales said it was also known as 'Preemark' to them.
Some confused things even further by calling it Penneys, and the only version that everyone was able to come to a unanimous agreement on was Primani.
Over on TikTok, ex-Primark employee @Pontasaurus tried to have the final say by stating that it should be pronounced Pr-eye-mark, not Pree-mark - and anyone who disagrees is simply wrong.
How do you pronounce Primark? Let us know in the comments below.
Thankfully, Primark has weighed in to clarify its own pronunciation, giving shoppers the definitive answer.
The retailer has been forced to create a special page on its website to deal with the issue, where it states: "How do you pronounce Primark? That's a very good question. We like to use Pr-Eye-Mark."
There you have it. If you’ve been saying it right this whole time you know you’re a true Pr-eye-mark fan.
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