Primark has always hit the mark when it comes to fashion at value prices, but this may be their best yet.
The UK fashion giant has always been the go-to for shoppers looking for something that looks like it's from the runways in Paris - but without the heavy price tag.
Now fashion bloggers and shoppers alike have been salivating over their new black kitten heels which the store revealed on Instagram last night.
"It's the luxe look at only £12/€16/$18 for me" read the caption, as thousands of users including Big Brother star Chantelle Houghton liked the picture of the shoes, which were laid on a marble slab.
Despite being only £12, the shoes could easily pass for those seen in the pages of Vogue (after whacking a few zeroes off the price).
Not only do they pass for high fashion heels, but they'll also take you from the taxi to the bar without hurting your feet, as one comment said: "Got em! So glam, comfortable and easy to walk in."
Another fan said: "I saw these today and the picture does not do them justice, they are stunning".
And one even compared them to designer shoes, saying: "Wow, could be straight from the runway."
With 31,000 likes on Instagram and more than 800 comments they are certainly proving popular.
If you do plan on heading in to get a pair for yourself, make sure to bring your mask with you, as Primark is asking all shoppers to do wear a face covering to protect shoppers against coronavirus.
