Forget the BLT, chicken mayo and (perhaps happily) even the egg and cress, because the classic lunchtime sandwich is about to get a serious upgrade.
As Pret A Manger is bringing lobster to the high street sandwich game, with the launch of its limited edition lobster roll.
Hitting 123 stores all across the UK, the new roll, made with sustainably sourced Maine Lobster, will be available for a limited time, from 12th June.
And despite lobster being famous for its luxury price tag, Pret's offering will set you back a very decent £5.99, which, while twice the price of a Tesco meal deal, is pennies in comparison to restaurant prices.
As well as high-quality Maine Lobster, the fish will then be dressed with lemon chilli mayo, crispy cos lettuce and cucumber, all finished with a sprinkling of spring onion.
To ensure only the best flavour profile possible, Pret has chosen to pair the fancy lunchtime treat with its signature white baguette, which is baked freshly in shops throughout the day.
Launching in stores next week, the new addition to Pret's shelves comes after the roll's resounding success in America last year, and will join a host of other new menu items as part of the brand's limited edition summer menu.
Pret’s Head of Food Development, Hannah Dolan, said: “Like the rest of the nation, we’re hoping that temperatures will heat up for summer very soon. We wanted to add something to our menu that means even if our customers can’t get outside and enjoy the sunshine, they can still enjoy a taste of summer at their desks!
Our Lobster Roll, which is already a hit in the US, seemed like a great fit. We’ve spent hours developing the recipe, and tasting the product, to ensure we can deliver a delicious Maine Lobster Roll to customers here in the UK.”
