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The Independent UK
The Independent UK
Sport
Josie Clarke

Premier League clubs warned price rises could cause surge in fake shirts

EPL Scott Dixon
  • Eight Premier League clubs have increased prices for replica football shirts ahead of the new season, with some adult shirts now costing up to £90.
  • Tottenham and Chelsea have raised adult shirt prices by £5, reaching £90 and £89.99 respectively, while newly promoted Coventry City saw a £10 jump to £70.
  • Consumer expert Scott Dixon criticised the price hikes as 'blatant greed', warning that many loyal fans, particularly families, will be priced out.
  • Dixon also cautioned that the increases could lead to a surge in counterfeit purchases, potentially funding organised crime.
  • This warning comes after UK police operations, including Operation Bloxwich, recently seized over £18 million worth of fake football merchandise, highlighting the issue of counterfeit goods.

IN FULL

Eight Premier League clubs accused of ‘blatant greed’ over price hikes for shirts

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