The Daily Mail often gets it in the neck for its alarmist stories and features on cancer. (There's even a Facebook group listing its many tales).
But the latest Mail article on the subject, What REALLY raises the risk of breast cancer? We asked an expert to weigh up the evidence on the various theories has been praised by the World Cancer Research Fund.
WCRF's head of communications, Richard Evans, pays tribute to the Mail for running an "informative piece that will hopefully make a real difference in giving women the information they need to reduce their breast cancer risk."
It followed a WCRF press release revealing that UK breast cancer rates are four times higher than those in eastern Africa.
Evans says the Mail "worked with our colleagues at Cancer Research UK to look at different lifestyle factors that have been reported as increasing breast cancer risk."
The resulting article "gets across the message that women can reduce their breast cancer risk by maintaining a healthy weight, being physically active, reducing the amount of alcohol they drink and breastfeeding their children."
Last week, as I reported, Evans highlighted what he regarded as a "disappointing" example of cancer prevention coverage in My Weekly magazine.
Sources: WCRF blog/Daily Mail
