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The Guardian - UK
The Guardian - UK
Technology
Charles Arthur

Possibly not the smartest promise: a $1200 bounty on unsold PS3s

Apologies for being a little late on this, but it's too fine to miss. Jack Tretton, the new head of Sony Computer Entertainment in the US, promised in an interview in January with Electronic Gaming Monthly in the US to pay a $1200 bounty on every unsold PS3 on retailers' shelves there longer than five minutes.

The precise quote:

"If you can find a PS3 anywhere in North America that's been on shelves for more than five minutes, I'll give you 1,200 bucks for it. I can get any retail buyer on the phone with you and get them to verify that there's not a single retail location in America where there's a PlayStation 3 on the shelf for sale. They've all been sold in a matter of minutes."


Which of course led the lads at Penny Arcade going out locally and finding, oh, more than ten thousand dollars' worth of bounties..

Will Tretton make good? Interesting that he only moved up to the job in December. Well, he didn't wait long to make the PS3 joy even more unconfined.

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