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Crikey
Crikey
National
Glenn Dyer

Platinum party not all that majestic upon closer inspection

More monarchal partying — this time with a glimpse of Her Majesty! — and Seven wins the night easily. We can imagine Perth royalist Mr Kerry Stokes saying thank you, as Seven’s coverage of the party brought in 1.205 million national viewers last night.

All that was missing from the coverage was the black-and-white style of the ’60s or ’70s (i.e. pre colour-TV) — the party and the coverage had that feel. The voice of the late Michael Charlton was all we needed to take us back in time to those days.

It did poorly, though, across the demographics: only 206,000 in the core demographic of 25-54. That is out of a total national audience that averaged 1.206 million. In the 16-24 group, another 19,000 watched. It finished fourth in the core demographics, but MasterChef Australia was ahead. NRL on Nine attracted 435,000, with a further 259,000 on Foxtel.

MasterChef Australia on Ten brought in 657,000, and Celebrity Apprentice raked in 538,000 — both were national top 10 finishers. On the ABC, Insiders from 9-10am had 610,000 viewers — a top 10 finish too (sixth actually).

Network channel share:
1. Seven (38.8%)
2. Nine (24.9%)
3. Ten (16.7%)
4. ABC (12.5%)
5. SBS (7.1%)

Network main channels:
1. Seven (31.9%)
2. Nine (16.6%)
3. Ten (11.2%)
4. ABC (8.8%)
5. SBS ONE (3.6%)

Top 5 digital channels:
1. GO, 7mate (3.1%)
2. 7TWO (2.6%)
3. Gem (2.5%)
4. 10 Bold (2.3%)

Top 10 national programs:
1. Seven News — 1.549 million
2. Nine News — 1.244 million
3. The Royal Palace Party (Seven) — 1.205 million
4. 7pm ABC News — 784,000
5. MasterChef Australia (Ten) — 657,000
6. Insiders (ABC, ABC News) — 610,000
7. Grand Designs (ABC) — 589,000
8. Celebrity Apprentice (Nine) — 538,000
9. The Queen Unseen (R) (Seven) — 538,000
10. 60 Minutes (Nine) — 470,000

Regional Top 5: Seven News, 499,000; The Royal Palace Party, 380,000; Nine News, 346,000; 7pm ABC News, 270,000; Grand Designs, 208,000.

Metro news and current affairs:
1. Seven News — 1.049 million
2. Nine News — 899,000
3. 7pm ABC News — 514,000
4. The Sunday Project 7pm (Ten) — 332,000
5. 60 Minutes (Nine) — 330,000
6. The Sunday Project 6.30pm (ABC) — 251,000
7. Ten News First — 243,000
8. SBS World News (ABC) — 181,000

Morning (national) TV:
1. Insiders (ABC, ABC News) — 610,000
2. Weekend Sunrise (Nine) — 401,000
3. Landline (ABC) — 384,000
4. Weekend Today (Nine) — 284,000
5. Offsiders (ABC) — 210,000
6. Sports Sunday (Nine) — 183,000

Top 5 pay TV programs:
1. NRL: Canberra v Easts (Fox League) — 259,000
2. AFL: Hawthorn v Collingwood (Fox Footy) — 230,000
3. AFL: Fremantle v Brisbane (Fox Footy) — 216,000
4. AFL: Sunday Ticket (Fox Footy) — 184,000
5. AFL: Bounce (Fox Footy) — 135,000

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