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The Economic Times
The Economic Times

Paul John presents Kaarigari, a soulful journey into Indian craft

Not every brand event earns the word "experience", but this one did. On March 23, at The Humming Tree in Bengaluru, the Paul John Visitor Centre (PVJC) launched Kaarigari with an evening that moved seamlessly between craft, poetry, music, and the perfect spirit for each.

At its core, Paul John’s journey has always been rooted in excellence. Each bottle of its single malt reflects precision, patience, and the kind of artistry that defines Indian craftsmanship. This philosophy extends beyond whisky into a larger cultural commitment, exemplified by the Paul John Visitor Centre in Goa. With Kaarigari, PVJC takes on the role of a patron, celebrating India’s diverse artistic traditions and taking them to a wider and increasingly global audience. As India’s most-awarded single malt with over 390 accolades to its name, Paul John has set a benchmark in crafting world-class whisky from the country.

With Kaarigari, it built the bridge between whisky-making and Indian craft traditions.

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