Get all your news in one place.
100’s of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Business
Roy Greenslade

Paper's iPhone iScoop is just an iFantasy

A free French newspaper, 20 Minutes, got a terrific scoop by publishing a full-page picture of an iPhone on the opening day of the Apple Expo in Paris. But there was one problem: the photo was a fake, and there was no iPhone. Executive editor Frédéric Filloux thought the picture, supposedly first published in the British edition of MacUser magazine, was designed by a journalist who wanted such a phone to exist. François Rondeau, product marketing director for Apple France, said: "People naturally fantasise about what we will do next." (Via International Herald Tribune)

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.