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The Guardian - UK
The Guardian - UK
Business
Monkey

Odeon makes Sex and the City gaffe

There's only one movie everyone is talking about right now. That's right - Indiana Jones and the... No, no, it's Sex and the City of course. Only in movie theatres! The Odeon cinema chain is predictably excited about the whole thing, and even sends out a press release complete with a quote from chief executive - and former BBC Worldwide boss - Rupert Gavin. What a shame Odeon's PRs - the email address lists the Red Consultancy - got the name of the film wrong. "Sex In The City is set to be one of the biggest films of the year..." Oh no it isn't. "Fans can pre-book tickets to all screenings through the Odeon filmline..." We'd publish the number but they probably got that wrong as well.

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