- Liam and Noel Gallagher have been pictured together for the first time since the Oasis reunion tour was announced last summer, promoting a new Adidas merchandise line for their Oasis Live ‘25 world tour.
- Adidas launched an "Original Forever" campaign, including a three-minute advert featuring Liam Gallagher's voiceover and the band's hit song "Live Forever," reimagining the experience of a 1990s Oasis concert.
- The collaboration signifies a cultural partnership between Adidas and Oasis, aiming to reignite a timeless piece of music history and celebrate the role of music and style.
- The full Oasis lineup for the tour is rumored to include returning members like Gem Archer and Paul “Bonehead” Arthurs, with Andy Bell confirming his participation.
- The highly anticipated world tour is set to begin in July, but faced backlash over significant ticket price increases, prompting a review by the UK government and competition watchdog.
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