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The Guardian - UK
The Guardian - UK
Technology
Jack Schofield

Not sensible, but smart

"Adidas, the 83-year-old German sporting-goods maker, is about to turn that fantasy into biomechanical reality in the form of a running shoe for men and women. Sleek and lightweight despite its battery-powered sensor, microprocessor and electric motor, the shoe, named 1, is expected to be in stores by December and will cost $250," reports The New York Times [free reg req'd].

"Adidas executives say the shoe is no gadget-dependent gimmick. Instead, its designers say it represents a leap forward in wearable technology. Each second, a sensor in the heel can take up to 20,000 readings and the embedded electronic brain can make 10,000 calculations, directing a tiny electric motor to change the shoe. The goal is to make the shoe adjust to changing conditions and the runner's particular style while in use."

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