Norwegian publisher enjoys online profits

Schibsted, the Norwegian-based newspaper publisher does things differently on the internet, according to a positive profile of the company. For starters, it makes lots of money. At a time when other press owners are lamenting a loss of readers and advertisers, Schibsted is thriving. Its fourth-quarter earnings rose 28% and its online operations will generate about 20% of its revenue this year and, perhaps more important, its online businesses will provide nearly 60% of the company's operating earnings by next year. Read how it does it. (Via New York Times)