New York Post sales up - but at what cost?

The New York Post greeted its surge in sales with typical modesty, devoting the whole front page to the news under the headline, "Circulation stunner: Post beats News. Thanks New York". But the 5% rise, which makes Rupert Murdoch's Post the fifth largest circulation paper in the US, has to be seen in the context of it being the cheapest, at 25 cents, and the fact that it loses lots of money. And the Columbia Journalism Review has discovered plenty of sceptics about the figures. (Via Newspaper Innovations)